Shaughna Phillips has launched a brand new fitness, nutrition, and lifestyle plan called BE YOU WITH SHAUGHNA.
The former Love Island star, 28, took to Instagram to make the announcement, and declared that she will not be doing any before and after pictures like other influencers.
She added a snap of her looking slimmer than ever, in a red gym set, with her blonde locks in bouncy waves.
Wow: Shaughna Phillips has launched a brand new fitness, nutrition, and lifestyle plan called BE YOU WITH SHAUGHNA
She explained that she was motivated to start up the plan after leaving the ITV2 show and facing trolling about her appearance.
Shaughna said: ‘As someone who was introduced to the world in a bikini, I’ve been on the receiving end of judgement and criticism about my appearance for a long time…. I’ve done every fad diet going and been all different shapes and sizes, however the comments keep coming.
She continued: ‘I’ve now come to the realisation that the key to feeling happy and confident is NOT about other people’s opinion, but instead about self-love, self-belief and self-confidence.
‘This mindset has been a gamechanger and is why I’m so excited to launch ‘BE YOU WITH SHAUGHNA’– it’s the formula that has turned my outlook around and I want to share it with the world.
Shade: The former Love Island star, 28, took to Instagram to make the announcement, and declared that she will not be doing any before and after pictures like other influencers
‘This isn’t your typical quick-fix, short-term, punish-yourself regime – I’ve been there, done that and they don’t last. This is all about making healthy habits, enjoying your workouts and building a positive long-term lifestyle.
‘And by creating an online community alongside the plan, we can all work together, motivate and encourage one another along the journey.’
On Instagram she added: ‘So after months and months of work, I am SO excited to finally announce the BE YOU WITH SHAUGHNA fitness, nutrition and lifestyle plan!??
‘I’ve read all of your comments and messages and trust me when I say I truly understand how thoughts on your body image can be all consuming. The thought of working out can be completely intimidating, and the pressures we put on ourselves can be punishing. That’s why this plan is so important to me. I wanted to create something that isn’t about how you look, it’s about how you FEEL.’
Big news: On Instagram she added: ‘So after months and months of work, I am SO excited to finally announce the BE YOU WITH SHAUGHNA fitness, nutrition and lifestyle plan!??
She explained that working on the plan had helped her to become her ‘happiest, strongest, sassiest self’.
She added: ‘This is the body positive plan that I wish I had. I’ve created a plan that is genuinely for EVERY BODY and puts building your confidence first.
‘This is exactly what I’ve been doing this year to help me feel my happiest, strongest, sassiest self. This is about actually enjoying your workouts, rather than it feeling like a punishment, not restricting ourselves, and working on our mindsets.
‘It’s a 3 month plan that will be launching on March 28th on both app and website. There’s also an early bird offer launching next week, so make sure you’re all following and keep your eyes peeled for all of the exciting announcements over the next few weeks!’
Her famous friends flooded the comments section with praise for Shaughna’s latest venture.
Vicky Pattison wrote: ‘So proud of you gorgeous girl’ followed by a string of heart-eyed emojis, while Liberty Poole commented: ‘Omggggggg I love’.
Guided by Shaughna, members will have access to a comprehensive fitness plan, 150+ recipes, mindset advice and support from a private community.
High praise: Her famous friends flooded the comments section with praise for Shaughna’s latest venture
Shaughna has been open about her body confidence struggles since leaving Love Island.
She underwent liposuction on her legs in September 2020 after discovering that she suffered with lipoedema.
And speaking exclusively to MailOnline last year, Shaughna revealed that her mum, Tracy, followed her around with a mop during her ‘messy and long’ recovery from surgery on her legs.
Speaking about the surgery she had on her legs last September, Shaughna – who suffers with lipedema – admitted that her confidence has skyrocketed but she does worry that other people don’t think there’s any significant difference.
She said: ‘I had nothing to hide about the surgery.
‘I would have felt like a fraud if I’d have turned up four, five months later with slimmer legs, and girls with lipedema be like: “oh she doesn’t look like me anymore.”‘
Lipoedema, the condition causing thick, long and painful thighs
Lipoedema is a chronic condition typically affecting the legs and thighs.
The build up of fat is not caused through obesity, and diet and exercise have little impact on the condition.
Research suggests it is caused by hormonal changes such as those coming at pregnancy or puberty.
It is typically treated through liposuction.
Source: NHS lipoedema fact file